HPCwire: AMD Supercomputer to Deliver HD Content Through the Cloud

The Leading Source for Global News and Information Covering the Ecosystem of High Productivity Computing

HPCwire >> Topic >> Visualization

January 08, 2009

AMD Supercomputer to Deliver HD Content Through the Cloud

Page: 1 of 2
1 | 2 All »

Industry-leading CPU and graphics processing technologies in "AMD Fusion Render Cloud" designed to drive a revolution in content delivery and development

One petaflops device expected to be world's fastest graphics supercomputer

LAS VEGAS, Jan. 8 -- Today at CES, AMD President and Chief Executive Officer Dirk Meyer and OTOY Chief Executive Officer Jules Urbach unveiled a plan to revolutionize the deployment, development and delivery of HD content through the "AMD Fusion Render Cloud," a massively-parallel supercomputer. The announcement took place during AMD's Industry Insider Series keynote at the Las Vegas Hilton Theater, where AMD was joined on stage by industry luminaries such as Lucasfilm, Dell, HP and Electronic Arts.

"AMD has a long track record in the supercomputing world. Seven out of 10 of the world's fastest machines, including the fastest two computers on the planet, are powered by AMD hardware," said Meyer. "Today, AMD is pleased to announce a new kind of supercomputer unlike any other ever built. It is being designed to break the one petaFLOPS barrier, and to process a million compute threads across more than 1,000 graphics processors. We anticipate it to be the fastest graphics supercomputer ever. And it will be powered by OTOY's software for a singular purpose: to make HD cloud computing a reality. We plan to have this system ready by the second half of 2009."

The system is being designed to enable content providers to deliver video games, PC applications and other graphically-intensive applications through the Internet "cloud" to virtually any type of mobile device with a Web browser without making the device rapidly deplete battery life or struggle to process the content. The AMD Fusion Render Cloud will transform movie and gaming experiences through server-side rendering -- which stores visually rich content in a compute cloud, compresses it, and streams it in real-time over a wireless or broadband connection to a variety of devices such as smart phones, set-top boxes and ultra-thin notebooks. By delivering remotely rendered content to devices that are unable to store and process HD content due to such constraints as device size, battery capacity, and processing power, HD cloud computing represents the capability to bring HD entertainment to mobile users virtually anywhere.

The AMD Fusion Render Cloud will also enable remote real-time rendering of film and visual effects graphics on an unprecedented scale. Gaming companies can use the AMD Fusion Render Cloud for developing and deploying next-generation game content, to serve up virtual world games with unlimited photo-realistic detail, and take advantage of new delivery channels as open and diverse as the Web itself.

"Hosted on AMD's powerful new AMD Fusion Render platform, OTOY's revolutionary software has given birth to the world's first practical, scalable graphics supercomputer capable of true server-side HD cloud rendering. The AMD Fusion Render Cloud will allow directors like Robert Rodriguez of Troublemaker Studios to break through existing CPU-only and graphics processor-only render bottlenecks which have imposed limitations on the creation of true eye-definition assets," said Charlie Boswell, director of digital media and entertainment at AMD.

"I use big technology to stay ahead of the artistic curve and that technology has been and continues to be AMD's. Having the means to create interactive eye-definition movie and game assets with the AMD Fusion Render Cloud and to then to make them available to a broader audience through new distribution methods will bring about a renaissance in content creation and consumption," said Robert Rodriguez, director of Troublemaker Studios.

"Imagine watching a movie half-way through on your cell phone while on the bus ride home, then, upon entering your home or apartment, switch over to your HD TV and continue watching the same movie from exactly where you left off, seamlessly, and at full screen resolution," continued Boswell. "Imagine playing the most visually intensive first person shooter game at the highest image quality settings on your cell phone without ever having to download and install the software, or use up valuable storage space or battery life with compute-intensive tasks. Those are just some of the experiences that AMD and OTOY plan to make possible with HD cloud computing of visually rich entertainment content."

"By fusing industry-leading CPU technology with computationally dense, massively parallel graphics processors, the AMD Fusion Render Cloud can rival the world's most powerful industrial computing devices, but require just a fraction of the floor space, power envelope and cost associated with many of today's leading supercomputers," said Jules Urbach, Chief Executive Officer, OTOY. "Combined with the power of OTOY's revolutionary and flexible software platform, the AMD Fusion Render Cloud can transform the entertainment industry and remove the technical barriers between consumers and first-rate content experiences."

Page: 1 of 2
1 | 2 All »

Article Tools

Share Options

(Digg, Technorati, more)

Subscribe

Subscribe to HPCwire

Discussion

There are 0 discussion items posted.

Join the Discussion

You must be a registered user in order to comment on HPCwire stories.

Members enjoy:

	Access to Special Content, including Podcasts, Webcasts, and Whitepapers and more!
	Ability to take an active role in the discussions that are shaping the HPC technology discipline!
	Special offers available only to HPCwire members!

Become a Registered User Today!

Registered Users Log in Here to Comment

Email Address:	Password (case sensitive)

Remember me	Forgot Password?

RSS Feeds

Feeds by Topic

Feeds by Industry

Feeds by Content Type

Feature Articles

The Week in Review

C-DAC announces plans for a petaflop system; IBM researchers are working on vertical integration techniques to extend Moore's Law another 15 years. We recap those stories and more in our weekly wrapup.
Read More...

Moscow State University Supercomputer Has Petaflop Aspirations

The Moscow State University supercomputer, Lomonosov, has been selected for a high-performance makeover, with the goal of tripling its processing power to achieve petaflop-level performance in 2010. T-Platforms, who developed and manufactured the supercomputer, is the odds-on favorite to lead the project.
Read More...

Intel Ups Performance Ante with Westmere Server Chips

Right on schedule, Intel has launched its Xeon 5600 processors, codenamed "Westmere EP." The 5600 represents the 32nm sequel to the Xeon 5500 (Nehalem EP) for dual-socket servers. Intel is touting better performance and energy efficiency, along with new security features, as the big selling points of the new Xeons.
Read More...

Read more HPCwire features...

Top Headlines

Australia Commissions Cray Supercomputer

Mar 19 | OfficialWire | New super to support intelligence work Down Under. Read more...

Intel Partners See 'Easy' Upgrade Path With Xeon 5600 Chips

Mar 18 | ChannelWeb | Westmere parts already showing up in HPC machines. Read more...

AMD: OEMs primed for Opteron 6100s

Mar 17 | The Register | But what about the tier ones? Read more...

Arrival of the Desktop Supercomputer

Mar 17 | Cadalyst Magazine | A new generation of workstations is changing the nature of technical computing. Read more...

Scheduling HPC In The Cloud

Mar 17 | Linux Magazine | Latest iteration of Sun Grid Engine able to tap into Cloud. Read more...

Read more headlines...

Featured Whitepapers

Virtualization for Aggregation And The vSMP Architecture™

Jan 12 | | In-depth look at vSMP Foundation server virtualization technology, technical implementation, use cases and capabilities. The technical whitepaper provides an architectural overview and details on the three vSMP Foundation products: vSMP Foundation for SMP, vSMP Foundation for Cluster and vSMP Foundation for Cloud.

Copper Cable Technologies for High Performance Computing

Jan 18 | | This white paper discusses Gore’s copper cable assemblies, and how they continue to exceed the standards for providing reliable, cost-effective solutions for high-performance computer applications.

View the White Paper Library

Multimedia

Webcast: Virtualized Data Center Roundtable

Join this online panel discussion for live Q&A with leading industry experts, analysts, and end-users to discuss the latest innovations, best practices, barriers to implementation, and measurable benefits of server virtualization with a particular focus on today's real world solutions.

Webcast: Watch SC09 Birds of a Feather Video: Scalable Fault-Tolerant HPC Supercomputers

Learn about scalable fault-tolerant architectures and examples of energy efficient and scalable supercomputing clusters using dual QDR InfiniBand to combine capacity computing with network failover capabilities with the help of programming languages such as MPI and a robust Linux cluster management package.

Webcast: High Performance Computing for a Smarter Planet

LIVE@SCO9: The IBM team discusses new innovations in hardware, software and services that help clients better understand their workloads and get insight from their R&D efforts. Technology demonstrations include the soon-to-be-released Power7 HPC processor, the DCS990 system with 2.4 petabytes of storage, the xCAT management tool, secure HPC cloud computing and more. Winners of two HPCwire Readers' and Editors’ Choice Awards! Take the IBM virtual tour at SC09 or more information go online to: http://www-03.ibm.com/systems/deepcomputing/sc09.html