Microsoft Brings GreenButton Into Azure Fold

May 1, 2014

Microsoft announced today its acquisition of New Zealand-based cloud startup GreenButton. A partner of the company's Azure Windows cloud play since 2011, GreenB Read more…

From Rendering LOTR to Animating HPC Clouds

September 16, 2013

Much has been written about the incredible animation work that went on behind the scenes of the Lord of the Rings series, but without the rendering horsepower of high performance systems, none of that would have been possible. In this audio-based interview feature, we talk with the former CIO behind that rendering effort who spun out Greenbutton, an HPC cloud company that... Read more…

Why the Cloud is Ideal for HPC

September 5, 2013

Cloud computing has emerged as a model to address a broad range of computing needs and promises to solve all but world peace. The idea of utility or on-demand computing is hardly new but the business models and technology have matured sufficiently to propel the concept firmly back into the limelight. High Performance Computing (HPC) is where most progressive businesses should be focusing their Big Data and Big Compute efforts. Read more…

Cloud – The Natural Evolution for High Performance Computing

November 5, 2012

Cloud computing has emerged as a model to address a broad range of computing needs and promises to solve all but world peace. The idea of utility or on-demand computing is hardly new, particularly in the High Performance Computing (HPC) space, but the business models and technology have matured sufficiently to propel the concept firmly back into the limelight. Read more…

Cloud Rendering in the Push of a Button

May 29, 2012

A platform provider aims to speed rendering for graphics-heavy applications. Read more…

Azure Cloud to Capture RenderMan

August 8, 2011

GrenButton announced that it would be making Pixar's high-end rendering software available to users via Microsoft's Azure cloud. Read more…

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Whitepaper

Transforming Industrial and Automotive Manufacturing

In this era, expansion in digital infrastructure capacity is inevitable. Parallel to this, climate change consciousness is also rising, making sustainability a mandatory part of the organization’s functioning. As computing workloads such as AI and HPC continue to surge, so does the energy consumption, posing environmental woes. IT departments within organizations have a crucial role in combating this challenge. They can significantly drive sustainable practices by influencing newer technologies and process adoption that aid in mitigating the effects of climate change.

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How Direct Liquid Cooling Improves Data Center Energy Efficiency

Data centers are experiencing increasing power consumption, space constraints and cooling demands due to the unprecedented computing power required by today’s chips and servers. HVAC cooling systems consume approximately 40% of a data center’s electricity. These systems traditionally use air conditioning, air handling and fans to cool the data center facility and IT equipment, ultimately resulting in high energy consumption and high carbon emissions. Data centers are moving to direct liquid cooled (DLC) systems to improve cooling efficiency thus lowering their PUE, operating expenses (OPEX) and carbon footprint.

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